Blog 1: Knight News

Organization or Business Name: Real News

Annual Operating Budget: $10,000

Project Title: NewsForYou.com

Requested amount from Knight News Challenge:  $10,000

Expected amount of time to complete project: One year

Total cost of project including all sources of funding: $20,000

Describe your project

This project dedicated to all the people of the world who would love to go on the internet and get “good” news. What I mean by “good” news, is news that is fair and balanced, tells the whole story, and is interesting. That is “good” news. People have lost faith in the media because of biases, half-truths, lies and attacks on issues (i.e. abortion, same-sex marriages). The project that I would like to start up and have funded has the sole purpose to build the publics trust in the media. The website would involve panels of journalist and reporters that look over current stories that are written and have them go through a review that will look for biases, half truth, ect. Then they will be ranked from 1 to 10, 1 being a “bad” article and 10 being a “good” article (which is subjective in politics). With these ranks comes the best part! The user will sign up for NewsForYou.com, which is a website that will use answers from questions asked and interest chosen, and with those (and the extensive trials all articles have to go through) they will pop up on your home page and you just read away. The next great thing about this website is that you can add comments and feedback what you thought of the article, meaning if it was well written and if you thought it was fair and balanced on a scale 1 to 10.

The great thing about this website is it balances fairly written news articles with reader opinion that aides in continued website development and growth.  The function of the website is to help readers help themselves by adding continued opinion and bringing a fresh perspective that may escape the panelists.  The readers will have an opportunity to weigh in on what makes “good news” creating a more simplistic flow of quality and entertaining news without the trouble of sifting through endless articles.  We bring reader preference without the endless search.  This is Pandora for readers.

How will your project improve the way news and information are delivered

Information is tailored to the reader. Using crowd-sourcing as a major technique, this will pinpoint what the readers want. And it is all in one place. Who wants to sit and look at cnn.com, abcnews.com, and yahoonews.com? And we all that there are so much more. Also, this website has tons of links that gives the opportunity for readers to branch out to other website and read other articles while experiencing what the other website have to offer. Some may believe that this could be bad for our website, considering it could be a gateway to people leaving our website and just going to the one that they like, but please remember that we are our website is more than just for reading. It is tailored to the readers needs and desires.

How is your idea innovative? (New or different from what already exists)

My idea is innovative because it is new and I believe that the public will benefit from it greatly. Sifting through articles that are absolutely useless to them and giving them what they need. It could also cause the media to better choose its journalist, reporters and gatekeeps. So many times today, people would rather put on the tv a celebrity scandal than what is happening with your government, educational system, healthcare system, prison system, ect. Those are the things that matter and they affect us greater than what happened than Kim Kardashian. This is a brand new fresh idea. Pandora for news. It’s completely tailored to the reader and it’s judge by a panel that makes sure that it is fair and balanced. And that what the public wants. I think that this website will be the first step in the direction that it was meant to be in. And hopefully, others will follow suite.

What experience do you or your organization have to successfully develop this project?

Every person that is a part of my company has experience with journalism. We have been apart of newspapers and magazines such as Forbes and the New York Times. All of our work has been under a rigorous peer review to make sure that they meet the requirements of the company. Also, there are people on the board who have connections with the CEOs and owners of magazines and newspapers around the world. We have also searched for upcoming journalist, writers and bloggers to allow them to write for the news site. This helps them build credibility while building credibility as a freelancer to other newspapers. We have a plan of how we are going to spend the funds, including the upkeep and launch of the website, our advertising department and street team. We have a website now, that like a  newspaper on site. But now, we would like develop now a website where interaction is very important. We also have experience in graphic design and our website will be successful because we have know how to capture our audience. We have gotten a lot of readers to our original site, and the audience has given us great ratings on the quality of the stories that we post on our site.


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